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Miami Custom Web Development | Graphic Designer | Photography | Women in Tech | STEM | Isabel Castro

Professional creative graphic and web designer living in Miami,Florida offering web, graphic, branding, and photography services. Helping business to fully brand themselves creatively.

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Harvard Business Review Feature | Innovation Photography

My photography was featured in Harvard Business Review anchoring an editorial on innovation. Capturing collaboration, creativity, and forward-thinking vision in business through premium visual storytelling.

Web Developer for Norwegian Cruise Line | Global Regional Websites

Freelance web developer for Norwegian Cruise Line, leading design, development, and maintenance of regional websites across five global markets. Managed full project lifecycle for US, Latin America, Asia, Europe, and UK markets.

Andretti Global & Cadillac | Formula One Championship Campaign Landing Page

Developer leading technical scoping through deployment of Andretti Global and Cadillac's Formula One Championship bid landing page. Built responsive, performant front-end architecture optimized for global motorsport audience. Strong technical execution with measurable results.

AlmaAd | Custom WordPress Website for Multicultural Advertising Agency

Custom WordPress website for AlmaAd, a multicultural advertising agency with 20+ years of work for McDonald's, Netflix, Pepsi, Sprint, Clorox. Fully responsive design showcasing premium portfolio. Built from ground-up theme architecture with HTML, CSS, JavaScript optimization.

SCOPE Miami Beach | Event Photography & Visual Documentation

Official event photographer for SCOPE Miami Beach pavilion on historic Ocean Drive. Documented 40,000 visitors, 100+ exhibitors, 20 program galleries over one week. Captured visual narrative of groundbreaking art, design, and fashion programming.

As a documentarian and photographer, I had the privilege of capturing the visual narrative of SCOPE Miami Beach's monumental pavilion, located on the historic Ocean Drive. Over the course of a week, the pavilion welcomed 40,000 visitors and showcased the work of over 100 exhibitors and 20 selected program galleries. The exhibits represented a diverse range of groundbreaking visual art, while the special programming, which included design, and fashion, added an additional layer of cultural enrichment. My role was to document the event and bring to life the visual story of the exhibitors and visitors for those who were not able to attend, thus preserving the memories of the event. With my keen eye for detail and my passion for capturing the essence of the moment, I was able to create a visual narrative that truly reflected the vibrancy and energy of SCOPE Miami Beach's pavilion. Through my photographs, I was able to capture the essence of the exhibits, showcasing the talent and creativity of the artists and their work. I also documented the interactions between the visitors and the exhibitors, capturing the sense of excitement and discovery that was present throughout the event. Overall, I am proud to have been a part of such an inspiring event and to have contributed to the preservation of its memories through my photography.

OFRA Cosmetics | Custom Shopify eCommerce Web Development

Complete Shopify eCommerce web development for OFRA Cosmetics. Custom design from mockups to fully functioning website. Professional graphic design, Shopify development, and eCommerce optimization. Beauty brand web design delivering results.

Premium Studio Product Photography | eCommerce Product Photography

Professional studio product photography for luxury eCommerce goods. Complete photography direction: product styling, studio photography, and professional editing. Custom product photography for Shopify eCommerce delivering premium visual assets.

Luxury Yacht Photography | Private, Charter & Brokerage

Premium photography of private, charter, and brokerage yachts, mega yachts, and superyachts in Miami and Fort Lauderdale. Professional interior and exterior yacht photography. Featured at Miami Yacht Show and Fort Lauderdale International Boat Show events.

American Advertising Awards | ADDY Award Winner | Television & Graphic Design

Award-winning Television and Graphic Design work recognized by American Advertising Federation Miami. ADDY Awards winner in world's largest advertising competition. Premium creative excellence across multiple advertising disciplines.

Shopify Website Redesign for Revenue Growth | DIVINITYLA

Strategic website redesign for DIVINITYLA, a million-dollar eCommerce brand. Complete redesign project: mockup design, professional graphic design refresh, and full Shopify store rebuild. Improved design delivering enhanced revenue generation and conversion optimization.

Adobe Creative Jam Miami | Invited Speaker Presentation

Invited presenter at Adobe Creative Jam Miami, a flagship Adobe Creative Cloud event. Featured design and photography presentation showcasing Photoshop, Illustrator, and suite expertise. Speaking to large audience as local creative leader.

Fenty Skin | Celebrity Skincare Brand PR Feature

Featured in Fenty Skin's latest PR marketing campaign for Butta Drop Hydrating Body Milk. Professional review of Rihanna's celebrity skincare line. Lightweight, quick-absorbing formula with clinical results. Vegan, cruelty-free, ethical beauty innovation.

Custom Shopify eCommerce Web Development, Graphic Design | Spressoluxe

Premium Salon Beauty Products Website | Brighton Beauty Supply

Custom Shopify eCommerce website for Brighton Beauty Supply professional salon beauty products. End-to-end project: mockup design, professional graphic design, and full Shopify development. Fully functioning salon retail platform with premium design.

Yves Saint Laurent | YSL Bronzer PR Campaign Feature

Featured in Yves Saint Laurent's PR campaign for their groundbreaking new bronzer. Premium review highlighting luxury couture packaging, sustainable design, 24-hour breathable formula with skincare actives. Professional makeup feature by beauty influencer.

Luxury Sneaker eCommerce Photography | Shopify Product Photography

Studio product photography in Miami for new luxury sneaker line on Shopify. Professional sneaker product photography with premium styling and lighting. Complete photography production delivering high-quality eCommerce product imagery for sneaker boutique.

e.l.f. Cosmetics | Blemish Breakthrough PR Campaign Feature

Featured in e.l.f. Cosmetics' Blemish Breakthrough PR campaign. Professional review of Triple-Acid Resurfacing Serum (8.5% complex, 10% Niacinamide), Acne Clarifying Cleanser (1% Salicylic Acid), and Pimple Patches. Skincare innovation for blemish-prone skin.

PRADA Infusion d'Iris | Eau de Parfum PR Campaign Feature

Featured in PRADA's Infusion d'Iris Eau de Parfum PR campaign. Professional review of innovative infusion technology featuring iris, musky-citrus accord. Second-skin fragrance delivering personalized scent experience. Premium fragrance innovation.

Kylie Cosmetics Wisp Lash Mascara | PR Campaign Feature

Featured in Kylie Cosmetics' Wisp Lash Mascara PR campaign by Kylie Jenner. Professional review of weightless, buildable formula with ultra-separation. Long-lasting, clump-free mascara delivering 24-hour dramatic lash results.

Pantene Pro-V Miracles Collection | Haircare PR Campaign Feature

Featured in Pantene Pro-V's Miracles Collection PR campaign. Professional review of Miracle Bond Repair Keratin + Vitamin E sulfate-free shampoo and 1 Minute Miracle conditioner. Visibly repairs eight signs of damage, restores softness and vibrancy.

Heinz Hot Varieties | Spicy Sauce PR Campaign Launch

Featured in Heinz's Hot Varieties PR campaign launching four new spicy condiments. Review of three Spicy Ketchup flavors and Heinz Hot 57 Sauce with unique pepper bases and varying heat levels. Premium spicy sauce innovation.

Opalescence Opal | Teeth Whitening PR Campaign Feature

Featured in Opalescence's Opal teeth whitening PR campaign. Professional review of revolutionary whitening system delivering 4-5 shade results in seven treatments. Prefilled with 11% hydrogen peroxide. Safe, effective, comfortable teeth whitening innovation.

Amazon Featured Photography | Professional Product Photography

Featured photographer for Amazon product campaigns. Professional e-commerce photography specializing in product documentation, lifestyle imagery, and commercial photography for major brand campaigns.

Kinder's Chicken Sauce | Premium Seasonings PR Campaign Feature

Featured in Kinder's Seasonings & Sauces PR campaign for their Chicken Sauce. Professional culinary review of premium creamy, tangy, smoky sauce. Versatile condiment for fried chicken, pizza, sandwiches, and rice bowls. Artisanal flavor blend.

Valentino Born in Roma Intense | Luxury Fragrance PR Campaign

Featured in Valentino's Born in Roma Intense PR campaign. Professional fragrance review of luxury perfume innovation. Intense aromatic composition delivering premium scent experience. Fashion house fragrance by Italian luxury brand Valentino.

PR Marketing Campaign | Marc Jacobs Beauty

PR Marketing Campaign | Givenchy Beauty

Lancôme Clarifique Pro-Solution | Brightening Serum PR Campaign

Featured in Lancôme's Clarifique Pro-Solution Brightening Serum PR campaign. Professional skincare review of concentrated treatment with 10% PHA, niacinamide, and beech bud extract. Reduces dark spots, post-acne marks, and tightens pores.

Paris Hilton Fragrance | Celebrity Perfume PR Campaign Feature

Featured in Paris Hilton Fragrance PR campaign. Professional fragrance review of signature celebrity scents. Premium brand activation and consumer engagement strategy. Influencer partnership amplifying iconic fragrance collection appeal.

Influencer Marketing Campaign | Kat Von D Beauty

Featured Photography | Livestrong.com

The Fighters Cookbook | Book Design & Graphic Design Project

Professional book design for The Fighters Cookbook by Jim Miller. Full graphic design including cover, back cover, and interior layout. Dynamic, modern book design capturing culinary and fighting themes. Custom design bringing author vision to life.

I was responsible for designing The Fighters Cookbook, a unique and exciting book project by Jim Miller that showcased his love of food and fighting. As a professional graphic designer and custom eCommerce web developer, I collaborated closely with Jim Miller to bring his vision to life. I created an engaging and visually appealing design for the book cover, back cover, and all internal pages.

The design I created for The Fighters Cookbook is dynamic and modern, capturing the essence of the book's theme while appealing to a wide range of readers. From the bold and eye-catching cover design to the carefully crafted layout of each page, this book project is a true testament to my design skills and the power of collaboration and creativity in book design. I am proud to have been a part of this project and to have helped bring Jim Miller's vision to life.

Panther Coffee Wynwood | Anniversary Event Photography

Event photographer for Panther Coffee's 5-year anniversary celebration in Wynwood, Miami. Professional event photography documenting specialty coffee brand milestone. Premium event coverage capturing brand essence and celebration moments.

Ballet Academy Brand Design | Logo, Identity & Web Design

Complete brand identity design for Ballet Academy. Professional graphic design including logo development, brand identity system, web design, and print design. Premium branding for performing arts academy. Full-service design solution.

Milk Makeup KUSH Mascara | Beauty Influencer Campaign Feature

Featured in Milk Makeup's KUSH Mascara influencer campaign. Professional mascara review of volumizing formula with nourishing ingredients. Long-lasting, clump-free mascara for dramatic lashes. Premium beauty brand collaboration.

Custom Shopify eCommerce Web Development, Graphic Design | FactoryGRL

PR Marketing Campaign | La Roche-Posay

TRAK Construction Brand Design | Logo & Identity Design

Complete brand identity design for TRAK Construction. Professional graphic design including logo development, brand identity system, web design, and print design. Premium branding for industrial construction company.

AIGA Miami Board Member | Design Community Leader

Web Chair and Board Member at AIGA Design Miami, largest design membership organization. Event photographer and design advocate. Active in advancing design industry, supporting local professionals, and promoting design impact in business and society.

Custom Web Development, Graphic Design | SV YACHTS

Influencer Marketing Campaign | St. Ives - Unilever USA

Sensation White Miami | Music Event Photography

Professional event photographer for Sensation White Miami "The Ocean of White" music event. Documented large-scale dance music phenomenon with 500,000+ global attendees. Premium event photography capturing spectacle, water installations, and music experience.

Sensation commenced in Amsterdam in 2000, and since then over half a million people across the world have experienced one of the most spectacular dance and music phenomenons in the world.

Sensation had presented to the U.S. audience “The Ocean Of White,” In this show the arena is transformed into a water world full of mysteries of the unexplored. Expect water running through a raised canal and numerous fountains bursting water against the roof. You’ll discover an ocean spectacle that explodes to the beat of the music.

Premium Web Banner Design for Shopify | Fashion eCommerce

Custom premium web banners for luxury fashion eCommerce Shopify stores. Professional graphic design portfolio showcasing premium web banner designs. Custom banners optimized for eCommerce conversion, brand identity, and visual impact. Ready to elevate your Shopify store with custom premium web banners? Let's connect.

Custom Shopify eCommerce Web Development, Graphic Design | SkinnySea

Custom Newsletter Designs

Custom Wholesale eCommerce Landing Pages, Graphic Design Mockup | Mavi Bandz Wholesale

Fashion Product Photography | Lola

Miami model Lola has worked with Isabel in creative product photography for fashion boutiques and lifestyle photography.

Concept Design, Brand Identity, Graphic Design, Print Design | Sneaker Magazine

A montly urban magazine that curates top and exclusive sneaker brands in the sports industry. This project involved brand development, graphic layout and print design.

 

Wynwood Miami Male Model Photoshoot | Gabriel Bonilla

Concept Design, Brand Identity, Graphic Design, Packaging Design | RAW VITA

Live a life with raw ingredients. A product that uses no more than five ingredients. This project involved packagaging design, print design, logo and brand development.

Miami Male Model Photoshoot | Bartolomeo Fontana

Concept Design, Brand Identity, Graphic Design, Print Design | Miami Aquarium

Concept Design, Brand Identity, Graphic Design, Print Design | RADAR

Concept Design, Graphic Design, Print Design | RADAR

New York City Street Photography | Premium Urban Photography

Professional street photography series capturing New York City's energy, diversity, and urban essence. Premium NYC photography from Times Square to Central Park. Documentary street photography documenting the pulse of New York.

My New York photography series is not just a visual tribute, but an embodiment of the energy that fuels this city. As a photographer, I am in sync with the pulse of this city that never sleeps. Through my lens, I capture the intricate details that make this place so special - the towering skyscrapers that symbolize ambition and progress, the bustling streets that exude life and vigor. I see New York as a reflection of my own energy, always moving forward, always seeking the next adventure. It's easy to get lost in the chaos of this metropolis, but when you slow down and appreciate the little things, you'll see the magic that makes it so unique. From the glimmering lights of Times Square to the serene beauty of Central Park, this city is a kaleidoscope of colors and sounds. There's a certain energy to New York that's unmatched by any other place, and it's that energy that inspires me to create. Through my photography, I hope to capture just a glimpse of the essence of this city - the diversity, the history, the countless moments that make up the fabric of daily life. New York is not just a place to me, it's a feeling that resonates deep within, and through my photography, I aim to share that feeling with the world.

Harvard Business Review Feature | Innovation Photography

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Web Developer for Norwegian Cruise Line | Global Regional Websites

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Andretti Global & Cadillac | Formula One Championship Campaign Landing Page

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AlmaAd | Custom WordPress Website for Multicultural Advertising Agency

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SCOPE Miami Beach | Event Photography & Visual Documentation

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OFRA Cosmetics | Custom Shopify eCommerce Web Development

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Premium Studio Product Photography | eCommerce Product Photography

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Luxury Yacht Photography | Private, Charter & Brokerage

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American Advertising Awards | ADDY Award Winner | Television & Graphic Design

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Shopify Website Redesign for Revenue Growth | DIVINITYLA

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Adobe Creative Jam Miami | Invited Speaker Presentation

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Fenty Skin | Celebrity Skincare Brand PR Feature

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Custom Shopify eCommerce Web Development, Graphic Design | Spressoluxe

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Premium Salon Beauty Products Website | Brighton Beauty Supply

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Yves Saint Laurent | YSL Bronzer PR Campaign Feature

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Luxury Sneaker eCommerce Photography | Shopify Product Photography

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e.l.f. Cosmetics | Blemish Breakthrough PR Campaign Feature

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PRADA Infusion d'Iris | Eau de Parfum PR Campaign Feature

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Kylie Cosmetics Wisp Lash Mascara | PR Campaign Feature

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Pantene Pro-V Miracles Collection | Haircare PR Campaign Feature

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Heinz Hot Varieties | Spicy Sauce PR Campaign Launch

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Opalescence Opal | Teeth Whitening PR Campaign Feature

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Amazon Featured Photography | Professional Product Photography

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Kinder's Chicken Sauce | Premium Seasonings PR Campaign Feature

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Valentino Born in Roma Intense | Luxury Fragrance PR Campaign

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PR Marketing Campaign | Marc Jacobs Beauty

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PR Marketing Campaign | Givenchy Beauty

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Lancôme Clarifique Pro-Solution | Brightening Serum PR Campaign

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Paris Hilton Fragrance | Celebrity Perfume PR Campaign Feature

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Influencer Marketing Campaign | Kat Von D Beauty

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Featured Photography | Livestrong.com

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The Fighters Cookbook | Book Design & Graphic Design Project

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Panther Coffee Wynwood | Anniversary Event Photography

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Ballet Academy Brand Design | Logo, Identity & Web Design

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Milk Makeup KUSH Mascara | Beauty Influencer Campaign Feature

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Custom Shopify eCommerce Web Development, Graphic Design | FactoryGRL

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PR Marketing Campaign | La Roche-Posay

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TRAK Construction Brand Design | Logo & Identity Design

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AIGA Miami Board Member | Design Community Leader

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Custom Web Development, Graphic Design | SV YACHTS

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Influencer Marketing Campaign | St. Ives - Unilever USA

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Sensation White Miami | Music Event Photography

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Premium Web Banner Design for Shopify | Fashion eCommerce

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Custom Shopify eCommerce Web Development, Graphic Design | SkinnySea

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Custom Newsletter Designs

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Custom Wholesale eCommerce Landing Pages, Graphic Design Mockup | Mavi Bandz Wholesale

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Fashion Product Photography | Lola

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Concept Design, Brand Identity, Graphic Design, Print Design | Sneaker Magazine

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Wynwood Miami Male Model Photoshoot | Gabriel Bonilla

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Concept Design, Brand Identity, Graphic Design, Packaging Design | RAW VITA

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Miami Male Model Photoshoot | Bartolomeo Fontana

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Concept Design, Brand Identity, Graphic Design, Print Design | Miami Aquarium

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Concept Design, Brand Identity, Graphic Design, Print Design | RADAR

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New York City Street Photography | Premium Urban Photography

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